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Our competencies and areas of work


With 20 years experience in promoting environmental management and sustainable development, sba's technical expertise and capacities cover a range of thematic areas.


Professional training and capacity building

sba transfers cutting-edge knowledge in environmental management through participative and continually-evolving training events and online courses for adult professionals. sba combines its in-house knowledge with that of a diversity of external experts to provide training programmes that balance theoretical and practical concepts, stimulate interactive exchanges, help to build lasting networks, and are tailored to the specific professional needs and responsibilities of the participants.



With the aim of providing business professionals with practical environmental management tools, sba developed a series of eco-management guides for small and medium-sized enterprises in a range of economic sectors. These tools enable businesses to assess their environmental strategies and initiatives, determine areas for improvement, and analyse options for corrective measures. sba makes a continual effort to produce user-friendly materials that facilitate decision-making and can be quickly put into practice.


Cleaner Production

sba has a long-standing commitment to promoting sustainability within industry. In partnership with the Environmental Research Centre in Jordan, sba developed and tested a series of approaches to help industries implement production process changes that reduce pollution and waste production while simultaneously increasing efficiency, profitability and competitiveness. This expertise enabled sba to create an Excellence Model of Cleaner Production as well as further tools (risk analyses, life cycle analyses and environmental audits) to help industries develop and remain pro-active in their socio-environmental responsibility efforts.


Sustainable tourism

In a rapidly globalising world, the growth and development of tourism is exerting ever greater pressures on communities and their surrounding environment - not least as a result of infrastructural expansion, habitat disruption, exhaustion of natural resources and diverse types of pollution. In sba's experience, a sustainable approach to tourism is capable of not only limiting these environmental externalities, but also of generating local employment and creating strong incentives for ecosystem preservation and restoration. In an effort to mainstream such instances, sba develops tools for stakeholders across the tourism sector and has encouraged the integration of environmental considerations and the development of targeted actions in Jordan, Tunisia and Morocco.


Environmental assessments, valuation and economic analyses

Economic environmental assessments seek to quantify an array of externalities associated with a certain entity (enterprise, industrial sector, city or country), develop performance indicators, and lay out recommendations to facilitate decision-making. sba's experts also have extensive experience in determining the monetary value of threatened ecosystem services - thereby creating an economic argument for preserving the environment and facilitating business, industrial and political action.


Integrated waste management

Waste production is a by-product of virtually every economic activty and requires solutions that are both economically viable and tailored to the local context. sba develops pilot projects, thematic guides, practical trainings and operational procedures to guide material recovery schemes and establish waste collection/processing facilities (e.g. in Algeria). sba also produced a guide for responsible hazardous waste management in Jordan and is active in promoting recycling within the Tunisian hotel industry.


Competence networks

Networks are essential for sharing experiences and developing capacity for action. sba boasts an extensive network of international consultants, academics, businessmen and industry experts - enabling it to identify synergies between different stakeholders and set up regional knowledge clusters. Over the years, such networks have proven vital for the lasting impact of sba's in-country programmes and projects. sba also actively develops rationale and guidelines for the establishment of autonomous networks that promote eco-innovation and technology transfer (e.g. in Ukraine).


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Logo EPFL - Ecole Polytechnique Fédérale de Lausanne Logo SBA - Sustainable Business Associates Deco Diploma of advanced studies en stratégie environnementale et enjeux économiques